{"id":94,"date":"2020-06-18T11:36:00","date_gmt":"2020-06-18T11:36:00","guid":{"rendered":"http:\/\/purpleflicks.com\/blog\/?p=94"},"modified":"2020-06-18T11:38:53","modified_gmt":"2020-06-18T11:38:53","slug":"5-reasons-why-corporate-video-production-is-the-new-wave-in-future","status":"publish","type":"post","link":"https:\/\/purpleflicks.com\/blog\/5-reasons-why-corporate-video-production-is-the-new-wave-in-future\/","title":{"rendered":"5 reasons why corporate video production is the new wave in future."},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Video consumption is increasing by 100% annually. Why won&#8217;t it, when studies prove 95% of message gets retained when it is communicated through video? Today\u2019 corporates wants to communicate via video. In fact video has become a need. Sketching down top 5 reasons, India needs corporate film production in 2020 and the years ahead.\u00a0\u00a0\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>Rate of Engagement<\/b><span style=\"font-weight: 400;\"> &#8211; Audience engage 80% more on video content as compared to written content. All social media platforms rank your assets basis your engagement. So if you need engagement, you need a video.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Message Retention<\/b><span style=\"font-weight: 400;\"> &#8211; Audience receiving a brand&#8217;s message via video retains 95% of the message. The retention rate of written content is 10%. <\/span><a href=\"https:\/\/biteable.com\/blog\/video-marketing-statistics\/\" rel=\"nofollow noopener\" target=\"_blank\"><span style=\"font-weight: 400;\">Source<\/span><\/a><span style=\"font-weight: 400;\">. Hence, Video clearly gives a better Return on investment to the advertisers.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Social Proof<\/b><span style=\"font-weight: 400;\"> &#8211; All brands need shares on audience&#8217;s social media handles.\u00a0 92% of users share a video they watched. This gives brands an opportunity to ride on audience social media assets to reach larger audience.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Demonstration<\/b><span style=\"font-weight: 400;\">&#8211; The product and service can be better demonstrated with video. A recent study says a total of 72% audience will look at a video of a product before buying it. There seems to be no better time than now to shift on videos.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Content on demand<\/b><span style=\"font-weight: 400;\"> &#8211; What else, content on demand has now funneled 60% of audience watching television to video platforms like YouTube. This is a healthy indicator.\u00a0<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Clearly <a href=\"https:\/\/purpleflicks.com\/category\/service_category\/corporate-flims-and-more\/\"><strong>corporate video production<\/strong><\/a> is the future of sales and marketing in B2B space. In 2020 all brands that fail to shift to video are surely facing the brunt. So far as the premium corporate video production houses are concerned do prioritize video production house like purple flicks since they are experienced, in-depth knowledge, hands on experience of various industries and have their in house studio in Mumbai which is the epicenter for corporate film Production in the Sub-Continent.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Video consumption is increasing by 100% annually. Why won&#8217;t it, when studies prove 95% of message gets retained when it is communicated through video? Today\u2019 corporates wants to communicate via video. In fact video has become a need. Sketching down top 5 reasons, India needs corporate film production in 2020 and the years ahead.\u00a0\u00a0\u00a0 &nbsp; [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[9],"class_list":["post-94","post","type-post","status-publish","format-standard","hentry","category-video-production-company","tag-corporate-video-production"],"_links":{"self":[{"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/posts\/94","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/comments?post=94"}],"version-history":[{"count":1,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions"}],"predecessor-version":[{"id":95,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/posts\/94\/revisions\/95"}],"wp:attachment":[{"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/media?parent=94"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/categories?post=94"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/purpleflicks.com\/blog\/wp-json\/wp\/v2\/tags?post=94"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}